7 Popular and Best CMS (Content Management System) Platforms in 2020
Are you wondering what the best, most popular content management system (CMS) is? Content management is as old as the internet and it’s used primarily in developing websites and blogs.
There are more than 1.5 billion websites on the world wide web today but while the total number of sites has grown significantly, the revenue has been decreasing year-by-year.
According to the statista.com, the annual revenue from content management software applications projected for 2020 is estimated at 36.39 billion U.S. dollars worldwide. In 2018, that figure was 36.75 billion U.S. dollars. Although the number of CMS users is increasing, the revenue is actually decreasing, as shown in the graph.
If you are new to the world of CMS (Content Management Systems), here is some basic information to get you acclimated.
What is Content Management System?
CMS is a software app used for managing web content. It allows multiple contributors to develop, create, and publish different content types, which are stored in a database and displayed in a presentation layer is based on a set of templates. Some of the most essential features of Content Management System are:
- Content Creation to create and format content
- Content Storage to store content in one place.
- Workflow Management to assign rights and responsibilities to the author
- Publishing to make content live
Essential Features that Made CMS Popular
1. Easy-To-Use Content Editor
An important feature, WYSIWYG (What You See Is What You Get) editor, is an easy-to-use content editor that enables you to create content with any coding skills. Such content editing saves time when updating and maintaining content.
2. Powerful Publishing Tools
A good CMS should easily publish everything from short news posts to long blog articles with custom layouts. It should also be capable of publishing landing pages with embedded documents and handle SEO, adding images, videos, etc. within its publishing interface.
3. Integration and Extensibility
CMS should be able to easily integrate with other technologies and platforms like ERP, CRM, Mobile Apps, among others. Ready-to-use connectors decrease development costs and are advantageous for businesses.
4. Ecommerce and Marketing Features
The content management system shouldn’t be limited to managing content only. It should also have simple yet effective eCommerce features to develop landing pages, improve the shopping cart experience, and so on. Just like eCommerce features, it should also have marketing features like social sharing buttons and content calendars for digital marketing planning.
In addition to these features, content management systems include features like third-party integrations and plugins, user management options, multi-platform capabilities, robust content templates, and so on.
Keeping all that in mind, let’s check out the best CMS (Content Management System) Platforms of 2020 that work best.
Written in PHP and MySQL, WordPress is one of the most popular content management systems using the SQLite database engine. It is an open-source CMS that doesn’t require any technical knowledge to use. Covering almost 60% usage of CMS platforms, WordPress offers a specially priced business plan starting at $25/month. This plan includes a collection of themes available in the store, unlimited storage, customized domain, etc.
- WordPress doesn’t require PHP or HTML programming knowledge and because of this, users can easily use WordPress and its functions without having a programming background.
- It has a wide range of plugins and a large community.
- It includes a management feature to add specialized menus that allow the viewer to jump to other pages and categories easily within your website.
- WordPress also offers free and paid templates to change the look of your website.
- It allows adding labels, categories, etc. to your page through plugins or on your own.
Similar to WordPress, Magento is also an open-source eCommerce platform that focuses on eCommerce businesses only. This platform handles larger brands and enterprise-level businesses and delivers many solutions depending on the size of the business. Magento has a community edition for free and users can purchase a plan for extra features like cloud hosting, support and so on. Because it’s difficult to install and set up Magento, it may require the assistance of a developer.
- Magento platform can add up to 500,000 products and online stores.
- It has built-in options like cash on delivery, PayPal, and bank transfers and can connect with different payment gateways.
- It offers a wide range of tools used for promotion and marketing purposes.
- Magento comes with SEO capabilities that provide better search results for businesses.
With a market share of 2.7, Shopify is one of the leading eCommerce CMS based on SaaS (software as a service). This CMS is used to develop eCommerce stores and includes features like payment gateway integration and product management, among others. This content management system handles other online store features like web security, web hosting, SSL certificate, and more.
- Shopify can be easily integrated with WordPress and apps to add some extra features and functionalities.
- It creates visually appealing online stores with rich UI and exceptional UX.
- Delivers a super-fast loading speed
- Shopify’s basic version delivers excellent SEO features along with advanced e-commerce analytics.
Developed by Dries Buytaert, Drupal is used for developing websites and web applications. It includes remarkable features like reliable performance, great security, easy content managing processes, and so much more. Installed on web servers, Drupal is the preferred choice for developers and designers, because it comes with many add-on modules and designs.
- Enables Drupal developers to deploy core features and functionality rapidly.
- Allows developers to develop custom modules using well-documented API
- Delivers great flexibility when displaying SEO-friendly content which helps to generate more leads
- Drupal is mobile-friendly CMS
Squarespace is a user-friendly content management system that lets you develop a professional site online without coding. Squarespace CMS provides your choice of templates from its repository, which allows you to add text and images, and click on the ‘go’ button to develop your website. Squarespace comes with four pricing options that start with $16 / month. It offers e-commerce functionality for all its plans except the ‘Personal’ Squarespace plan.
- 1000s of templates that can be easily optimized for phones and tablets.
- Excellent blogging features like commenting, multi-author functionality, scheduling posts, AMP support, etc.
- Excellent customer support through email tickets and live chat.
Joomla! is also considered the best CMS software, because its backed by a large and active developer community. Being developer-centered CMS, Joomla! is the best alternative for developing a custom-looking and custom operating website. Joomla! enables developers to connect a site to a MySQL, MySQLi, or PostgreSQL database to make content management. It allows you to develop a fully SEO-optimized site that is visible to search engines.
- Offers advanced user management options
- Easy to install in just a few minutes
- Comes with more than 8000 extensions that are organized in 33 different categories
- Includes multilingual support functionality
PrestaShop is a freemium open-source eCommerce solution that is used to develop online stores, manage products, customize those online stores, track statistics, and more. This content management system is best for enterprises operating on a modest budget. Available in 65 international languages, PrestaShop enables you to set up stores in the cloud. As of today, more than 1.25 lacs of online shops have been developed using PrestaShop across the world.
- Easy to install and budget-friendly
- An excellent option for beginners and intermediate eStore owners
- Supports multiple currencies and languages
- Integrates with reliable, convenient, and secure payment gateways like PayPal and Google Checkout.
The above mentioned CMS platforms are useful in many ways. However, each of them has its disadvantages. So, it is recommended that you choose the CMS that fits best with your business goals. Before choosing any CMS for your project, research the information presented in this blog so that you can make a better CMS decision for your business.